7 extensions to improve Gmail performance – WAU

Gmail extensions are great for enhancing the services already offered by the platform. With them, it is possible to reinforce security, optimize the organization and even get to know your leads better. In this post, we list 7 of the best options to improve your performance!

Launched to the public in April 2004, Gmail was born revolutionizing the internet. With the offer of 1 GB of storage for its users, the Google tool has raised the market benchmark, as its direct competitors did not yield more than 6 MB of memory.

Today, more than 15 years later, the email service provides 15 GB of space in its most basic version. And this is far from its only differentiator. With message scheduling, personalization and contact organization features, Gmail has become a high performance tool.

However, it is possible to make the usage experience even more complete. Want to know how? In this text, we’ll introduce the 7 best Gmail extensions and explain the advantages they offer. Read on to find out what they are!

1. Boomerang

If you work with an email marketing strategy, you know that it can be complicated to organize the triggering of so many messages, especially if there is a lead segmentation.

We know that many contacts show greater engagement in certain times and you certainly don’t want to let the moment pass.

It is no accident, therefore, that Boomerang is one of the most popular and widely used Gmail extensions. With its use, it is possible to schedule the sending of your emails at the time that is most convenient. Its functionality, however, is not limited to that.

Extension is an excellent way to ensure the efficiency of follow-ups. With simple settings to define, it is possible to request that a sent message be returned to the inbox if it is not answered by the recipient. That way, you get a reminder and can try the contact again.

If you are looking for a way to analyze the effectiveness of your strategy, Boomerang is also a great option. It is possible to find out if the lead opened the message and with what elements he performed some type of interaction.

2. Grammarly

Whether for professional purposes or for personal messages, bragging about grammar is essential to make a good impression and establish clear communication.

However, mistakes do happen. In that case, it is always good to have a reliable grammar broker.

It is true that Gmail has a standard automatic broker, but did you know that it is possible to boost this tool?

With the installation of Grammarly, in addition to identifying the most common errors, you can more easily find more complex flaws, such as the lack of a capital letter or duplicate words.

The tool draws attention for its practicality. Just write the text in the message body and the errors will be marked in red. In the end, just click on the markings to see an explanation of what is wrong and choose an alternative to replace the passage.

With the use of Grammarly, in addition to ensuring emails without grammar or typing errors, you optimize your internet experience. That’s because the extension works in the elaboration of documents and even in social network posts.

In addition to what has already been said, Grammarly identifies punctuation failures, suggest more appropriate words and prevent conciseness errors.

3. FindThatLead

One of the biggest challenges in developing an email marketing strategy is to assemble a contact list. This goal can be achieved in many ways, but it is essential that you build your own list, so that you can have greater control over the contacts inserted in it.

One of the best known techniques to achieve this goal is through a Content Marketing strategy.

By directing your persona to a landing page, you have the opportunity to get in touch with someone who shows an interest in your services.

To enhance the results, however, it is important to explore other approaches. One of them is made possible by FindThatLead, which, in a simple way, allows you to get emails related to any internet domain.

Just go to a website and activate the extension. A list will be generated with the electronic addresses linked to the domain and with specific information.

The tool marks the emails that have been positively verified, in addition to indicating those that are most likely to respond to the contact.

4. MailTrack

Mailtrack is an email tracking tool. With your installation, you know exactly which messages were opened by the recipient and which have not yet been viewed.

For this, the extension uses two green check marks, similar to those used in the Whatsapp.

In addition, if you want to streamline the process, you can configure the plugin to activate a notification the moment the contact opens the message.

It is also possible to know how many times the message was opened, how long it remained unread and which device was used for reading it.

The free Mailtrack plan allows you to send an unlimited amount of tracked emails, in addition to providing the features already mentioned. However, it is possible to enhance the utility of the tool.

With plans starting at $ 2.49 monthly, you can track the opening of links inserted in the body of the message, access daily reports with detailed statistics and even set up alerts if the email is not opened in a certain time.

5. Password Alert

Although messages sent and received by Gmail are encrypted, there are security factors that can be optimized by installing an extension.

In this regard, Password Alert stands out. This tool focuses on prevention of messages with suspected phishing – criminal activity that seeks to steal data using a kind of disguise.

It works like this: if impersonating a person or company, criminals send messages to your inbox. When accessing one of these emails, you may be prompted to put your login and password on a page that, although similar to the original, is a scam.

With the installation of Password Alert, you don’t have to worry about it. The extension identifies login pages that are not authentic and, if you put your information in one of them, an alert is sent.

From there, just click on “reset password” to choose a new password and avoid possible damage.

6. Checker Plus for Gmail

If you use your computer to perform tasks that go beyond reading and sending email messages, Checker Plus can be a real help. Through pop-ups, the tool sends a notification whenever there is a movement in your inbox.

Each pop-up brings a preview of the message received, allowing you to know what it is about and decide when to deal with it.

In addition, Checker Plus provides an easily accessible panel, where messages can be read, replied to or deleted. All of this without having to access the main Gmail page.

This is an excellent option for those who manage more than one email address, which is very common in everyday business. The tool does not restrict the number of accounts that can be managed simultaneously, but it is important to remember that Gmail supports about 10 accounts for each computer.

7. Gmelius

Among Gmail extensions, Gmelius can be considered the most complete. That’s because its features include a little bit of everything: from tracking to scheduling emails. The goal here is to optimize the organization and management of your inbox.

With this tool, you can modify various visual aspects in your Gmail. Do you know the paper clip that is used as an icon for attached files? It can be changed to more clearly represent the type of document that is attached.

If you have a large number of emails considered to be disposable, Gmelius allows a mass exclusion.

In addition, the plugin helps to identify the contacts that have the largest number of ignored messages, allowing them to be blocked.

Finally, the extension has a very useful function: making ready templates available. Thus, to streamline your strategy, it is possible to write standard messages, making only occasional changes.

Knowing how to use the best Gmail extensions is a way to optimize service performance. This is even more important if you have an email marketing strategy, a very common practice in Digital Marketing approaches.

Extensions work as a complement to the functions provided by the email service, which can facilitate your organization and increase the effectiveness of contact with leads.

In addition to those specific to Gmail, there are tools that can be added to Google Chrome, optimizing your experience and browsing.

So, did you already know the Gmail extensions listed in this article? Knowing useful tools is an excellent practice to optimize your activities. Check out in this text the 30 Chrome extensions that are essential for Digital Marketing!