Information security guide and 6 tips to stay protected – WAU

Information security is what guarantees that a company will maintain practices and parameters that keep data always protected. For any organization dealing with sensitive content, having these clear guidelines becomes indispensable.

The digital transformation has brought, among its changes, the ability of companies to deal with the large volume of data they generate. Being able to collect, structure and analyze all this material is essential to generate strategic information. However, in the midst of this routine process, care with information security needs to be placed as a priority.

Data is everywhere and is accessed at all times in the day-to-day management and operation of a company. It is confidential internal information, in addition to data about the customers that the company has. Regardless of the content of this information, cherishing confidentiality and protecting it is a necessity and one that increasingly requires resources.

In this post the subject will be information security! In the content, we will talk in detail about the topic, going through the topics:

Continue reading and learn more about it!

What is information security and how important is it?

Information security is about practices and parameters that a company implements in its routine to ensure that your Dice are always protected. The need is to keep this content stored correctly and always blocked for unauthorized access.

These are strategic information about the company’s activities and also of third parties, which demands this protection at high levels. There are always two possibilities of data leakage: unsafe practices in the operation, usually caused by the employees themselves, or malicious attacks, made by invasion or by means of software, such as ransomware.

To reach this level of security, however, investments are necessary. A digital protection infrastructure will involve the use of specialized systems and specific platforms. However, it is always important to think strategically: the cost of implementing security technologies is less than the loss of data loss.

The importance of information security

The current moment in history marks the era when information really became an extremely valuable asset for the company. What drove this scenario was, of course, the digital transformation. In new environments, data is generated all the time, always serving as a trail of all the demands executed in the company.

E-mails, Analytics, spreadsheets, documents, social media data and many other sources generate this content almost continuously and daily. For the company, doing this data capture in an active way means having more and more control over its operations.

The data reflect the company’s results, its performance in the market and, mainly, consumer preferences and habits. In addition, much of this volume of information that companies retain and manage is from their customers, through CRM software. As such, the responsibility for safety increases even more.

The requirements of the General Data Protection Act (LGPD)

The LGPD is the new national legislation that companies have been obliged to follow for some time. It is a series of standards that oblige any organization to implement standards and practices to preserve consumer data.

The rules are also related to the levels of use and governance of this information, including the appropriate procedures in case of leaks. If there is any consequence for the consumer, the companies will be subject to fines of up to R $ 50 million, or 2% of the gross revenue, in addition to the indemnities to those who had leaked information.

You may also be interested in this other content!
“Data protection law” webinar

What are the principles of information security

Information security has bases that are considered its principles. Any company that is concerned with implementing sound policies needs to take these concepts as a starting point. Only in this way is it possible to guarantee broad security and, above all, with the functionality that organizations need. See below what the principles are!


Confidentiality, as the name suggests, values ​​restricting access to data only to those who really have work to do in front of them. Based on this, it is understood that all information managed by the company is largely confidential, being released only to authorized persons.


All these data also need to be inviolate, that is, to remain intact in relation to their initial form and structure. Any change can be considered malicious, that is, it causes that information to lose its validity totally.


As important as protecting, is to keep data always available. As much as a high level of security is required, it is essential to have the information in easily accessible schemes and available on servers that remain stable.


Anyone who accesses this data or makes any use of it, at any time, needs to go through an authentication process. This is a way to keep track of people authorized to manage and operate the information, preventing unauthorized access.

What are the 6 security standards that should apply in a company?

To ensure data security you need to establish standards that really work day to day. These are technologies and techniques that are fundamental for protection both internally – with good practices by employees – and externally, when there is technology in favor of protection against malicious activities.

Next, see what these standards are, how they can be applied in the company’s routine and how they are fundamental!

1. Security policy

Security policies are the basic definitions of practices that company employees need to maintain in their routine. They are indications as to the tools used and the best attitudes, in addition to guiding as to the threats that exist lately.

Based on all of these factors, security policies are fixed requirements and must guide the entire operation of the company. It is essential to disseminate them widely and, whenever necessary, update them.

2. Recurring backups

Backups are important to keep all data protected, especially in terms of prevention. You never know when a possible intrusion or technical problem will impact company records and cause them to be lost.

However, backups are only valid if they are kept within a recurrence routine. It all depends on the level of data generated by the company, that is, it may be necessary to make backups even on a daily basis, since new information appears all the time.

3. Encryption of data and passwords

Encryption is a practice that ensures that information is always protected by a combination of standards that can only be decoded by authorized persons. A password, for example, is information that is only up to the platform manager and the user. What guarantees that it is always restricted is precisely this encryption.

As for the data, it also needs to be properly encrypted. This information security parameter prevents attackers from having direct and clear access to information. Encryption works like a real mask that hides the original content of the information, releasing it only to those who have authorization.

4. Access control

Access levels are also very important, as they can be applied to, basically, any platform or system used in the organization. Not every employee needs to have broad access to the information that the company manages and stores. The ideal is that everyone is only free to check the content that is related to their work.

Because of this, access control is a security parameter of great importance and that makes this work restrictive. Each one is only free to consult the data to which they are duly authorized, something that is configured by the access levels.

5. Restriction on the use of storage drives

It sounds simple, but it is very decisive for maintaining safe practices regarding company information. Pendrives, external hard drives and other storage drives are full of flaws, viruses and other loopholes to infect computers and install malicious software, even if it is not done on purpose.

These drives are not always properly updated, which makes them vulnerable to files that can cause damage. In addition, restricting the use of drives also ensures that employees do not transfer strategic information from authorized computers to other personnel.

6. Cloud computing

Cloud computing is a concrete reality and present in the routine of companies. It is responsible for storing information in an external environment and completely online, without the need for data to be saved on hard drives. Taking this information out of physical environments is one of the foundations of information security today.

Data management and analysis systems already follow this parameter, functioning as Platform as a Service (PaaS), that is, an online platform that delivers the service without having to be installed. The model prevents physical intrusion or data loss due to technical problems. Clouds are encrypted and have extremely secure access parameters.

Information security needs to be a priority in companies that have data as the center of their management. Protecting them and ensuring that they are always encrypted, accessible and restricted is an increasingly common and practically mandatory practice.

Did you like the content? Do you want to continue learning how to protect your company and your customers? How have you guaranteed the security of your website hosting? Learn more about keeping your online infrastructure safe!