what they are, how to implement the main 4 – WAU

Implementing agile methodologies is the first step for your company to gain a prominent position in such a competitive market. Understand its concept and its main methods to best apply it to your business!

Ensuring a consistent delivery in relation to the defined objectives and with a well executed execution is the main challenge of any project. Thinking of ways to facilitate this process, agile methodologies were created.

This methodology seeks a better alignment between the team, in order to transmit clearer messages, maintaining efforts in pursuit of the ultimate goal. To ensure this process optimization, and to increase the efficiency of your company, some practices are used.

Check out in this post the 4 main models of this methodology and how they work!

Agile methodologies

We are going through the fourth industrial revolution, known as industry 4.0, which is marked by a greater interaction between human and robotic processes. All of these processes require a reduced implementation time and there is a much lower tolerance for errors.

Companies, then, had to evolve in search of more efficient processes. In this way, agile methodologies arrived in order to solve processes organized in very long production stages, problems with definition of deliveries, poor communications between the teams and the misalignment of information between the internal team and the customers.

Developing intelligent methods was the best solution to develop a correct execution of actions, so that the company’s final objective is met within the stipulated period. This methodology seeks to simplify the way in which projects are executed, positively impacting the final result.

The more traditional models are composed of long processes and with defined objectives, however, without many details about the recommended ways to achieve them. Agile methodologies have a proposal for shorter processes, delivering in less time, focusing mainly on improving and aligning the team.

In this way, the identification of failures became easier, generating flexibility in the way of working for each one.

Each employee is able to perform the same action in different ways, defining what the best way to build a positive outcome.

Agile methodologies are based on 4 pillars:

  1. communication – individuals and interactions are more than processes and tools;
  2. practicality – working software is more than comprehensive documentation;
  3. alignment of expectations and collaborations – collaboration with the client is more than negotiating contracts;
  4. adaptability and flexibility – responding to change is more than following a plan.

The advantages of using agile methods

The frequent performance of tests in the process guarantees a greater effectiveness of the system and this brings some advantages in relation to the traditional approaches. See how some factors are improved with agile methodologies.

Delivery speed

There is greater agility and efficiency in the execution of the processes and, consequently, in the deliveries of the project, considering that the client is able to monitor and validate the project in several stages. In this way, if an error occurs in the solution, it is easily identified and only the failed step needs to be corrected.

This is a great method that increases the transparency of processes, shortens the stipulated time for delivery, reduces production costs and generates resource savings.

Service quality

As the interaction between the company and the customer is greater, testing and validation periods can be carried out, thus increasing the quality of the final product and ensuring customer satisfaction and loyalty.

Independence and productivity

Production teams no longer have to worry about bureaucratic processes, as simplifying these procedures ensures that all efforts are focused on creating a more complete solution.

In addition, team members are much more independent and can seek alternatives to solve problems and errors more effectively.


With greater interaction between company and customer, customers can send suggestions, making the responsible team think of solutions before the project is completed.

In this way, there is a greater customization of the offered solution. This is important, as it ensures that your product or service satisfies all the customer’s pain.

The main agile methods

After understanding the concept of agile methodologies and their advantages, it is vital that you know their main types to assess which is best for your company.

1. Scrum

Scrum is one of the ways to use agile methods in your projects and its main objective is to assist in the management and development of projects that have a short delivery time.

He is one of most popular methods and is commonly confused with the concept of the methodology itself.

It is vital that you understand all the positives and negatives of your team, in addition to each member having their role and performance very well defined. To ensure the success of this method, it is necessary that there is a customer representative on your team, so that he creates priority lists to ensure that the delivery has a good result.

This methodology allows companies to create innovative solutions for the market, causing an increase in competitiveness. This method exists due to the need to offer agility in projects of high complexity and urgency of delivery.

In practice, Scrum works by creating cycles, known as sprints, which are the time intervals for the development of each stage. At the end of each stage, there is a product review for validation. It is only after that that the team starts the next sprint.

2. Lean

The Lean method was widespread in the startup scene and is indicated for small and more objective projects. Its main focus is to efficiently identify and eliminate waste within an organization or in carrying out a project.

Thus, there is a reduction in costs, a decrease in the complexity of the tasks performed – which results in improved deliveries – increased team productivity and better information sharing.

This method is indicated for the validation of ideas and hypotheses and consists of three steps:

  1. ramp up;
  2. measure;
  3. learn.

You may be interested in these other content on management and productivity!

Effort X Impact Matrix: what it is and how to apply it on a daily basis

Lean Innovation Management: what is it and how to apply this method?

RICE Matrix: what it is and how to use it in project prioritization

Eisenhower Matrix: learn how to prioritize your tasks

GUT Matrix: know what it is, what it is for and how to assemble your

3. Kanban

The Kanban method consists of checklists and offers a great view of the entire project that is being developed. It is one of the most agile and simple methods used today.

This methodology has gained a prominent position in recent years as it is a way of carrying out project management, with a power of adaptation for any type of business.

The main objective of this method is to seek evolution and not revolution, allowing the organization of processes to be done in a visual way.

You need to create a table and divide it as follows:

  • To Do – activities that need to be carried out;
  • Doing – activities being carried out;
  • Done – activities that have already been completed, evaluated and approved by the team.

Monitoring this list of activities is vital for the proper functioning of the method, so that all members of the team update the data entered constantly.

It also maintains a sustainable pace of production, avoiding bottlenecks and delays in the process.

4. Smart

The Smart methodology is recognized for being a good alternative to create realistic objects and possible to be reached by your company. It is based on five principles that are indicated by the letters of its name.

  1. s – which refers to specific, means that your goal must be very specific and reach one point at a time, reducing the risk of misinterpretations;
  2. M – which refers to measurable, it means that your goal must be measurable, since numerical and exact objectives are the best way to prove the efficiency of the process;
  3. THE – which refers to attainable, means that the established goals must challenge the team, at the same time that they are achievable;
  4. R – which refers to relevant, it means that the established goals must be relevant to the final result of the company or the process;
  5. T – which refers to time-related, it means that it is necessary to define a deadline for the delivery of the project, so that the team works with greater focus and effectiveness.

Preparation for implementation

Before implementing the agile methodologies presented, it is necessary that you make a complete analysis of your company, in order to identify the positive and negative points of the process as a whole.

To perform this procedure, the most used method is the SWOT analysis, which stands for Strengths (Strengths), Weaknesses, Opportunities and Threats. This analysis is commonly known as FOFA analysis.

It is vital to outline strategic planning for companies or for new projects. Thus, a complete diagnosis is performed for identify opportunities for improvement and define action plans. Thus, those responsible for the company have a basis to formulate management and marketing strategies with greater security.

Since SWOT analysis is useful when implementing agile methodologies, also read the article in which we help you do a strategic analysis of your business!